A brand is the heartbeat of a company.
It's the values you instill, the culture you create, the feeling you deliver, and what you stand for.
Brand is the story you tell that connects with your customers, making your product unique and desirable beyond its commercial value.
Whether it’s a new idea that wants to come to life or an existing brand that needs more clarity and cohesion to connect to the right audience, our circular branding process gives you the confidence and calm you deserve. The bespoke brand guide you receive guides your every decision and ensures that you can maintain a consistent creative tone of voice and aesthetic. In isolation, a new logo won't make your brand sing, but creating a holistic brand universe across all channels will make your marketing decisions easier and more effective.
Our Services:
Brand launch - From an idea to a connected brand.
We articulate your brand’s vision and translate that into outstanding visuals, providing the foundation for your business that guides every decision and action your company makes going forward.
Brand refresh - From confusion to cohesion.
We take stock of whether your brand values are still aligned with its expression, helping you pivot or reposition your visual identity, marketing, and messaging.
Brand campaign - From unfocused to clear and heartfelt communications.
We help you understand how to connect with your audience to drive growth, scale, and loyalty.
Brand photography & video - From empty scrolls to brand content that connects on an emotional level.
We build all the creative assets to breathe new life into your brand. From concept through moodboards, creative production, and execution.
If you want to shape your brand in a completely unique experience, learn more about our Brand Retreats. An intensive 3-day immersion that combines a focused brand workshop in Kauai with the incredible inspiration of this beautiful island. Come join us on another level for you and your business.
Circular Brand Development
Our three-step Circular Brand Development process includes:
Foundational Research - Market, competitive landscape, audience, needs, opportunity.
Purpose - Brand story, why, mission, vision & values.
Expression - Based on the strategy we defined, we build your unique brand universe and clearly define visual identity and tone. We even look at how to build a better product and company, making sure everything is as inclusive and regenerative as possible.
The final outputs of this work together include a comprehensive brand guide, with your complete strategy as well as visual identity and application rules for all media, to truly simplify all on-boarding and decision making going forward. It serves as the foundation for all future campaigns, launches, and marketing efforts.
With this solid foundation in place, we can begin campaign and marketing projects for your brand.
If you would like your brand to make waves, please reach out.
