Name Stories

A rebrand for Namestories, a meaningful gifting company.

we Created

Brand Identity
Illustration
Collateral
Packaging

There’s a growing disconnect between the emotional needs of young children today and early childhood gift-giving.

An increase in anxiety, doubt, and comparison: As children grow and interact with the world and technology, an increase in negative thinking casts a shadow on self-worth, positivity, confidence, and belonging.

A search for thoughtful gifts: The gifting market is becoming more fragmented, resulting in greater discernment from the gift-giver, who is increasingly looking for unique, meaningful, and long-lasting gifts. 

The solution we came up with is making personalized gifting purposeful. Uniquely created to educate and inspire, Name Stories commemorates the very first thing every child is given: a name. Designed to be proudly displayed, our stories empower children and the grown-ups who raise them to learn about their identity, develop curiosity and confidence, and claim their place in the world.

Let’s make waves with your brand.